Incentivizing paid membership with gift card offer Holiday Gift with Purchase Checkout A/B test leveraging user flow, benefit messaging, and gift card offers. Mockups Posted in Classmates Tagged with B2C, Checkout, Social Media Previous post: Integrating CAPTCHA to foil auto-registration bots Next post: Packaged offer with upgraded membership
Reducing customer friction with self service renewal setting Posted in Classmates Tagged with B2C, Checkout, Social Media
Cross social network integration, Classmates Reunions app for Facebook Posted in Classmates Tagged with B2C, Social Media
Class year SEO landing pages with media highlights and dynamic school association Posted in Classmates Tagged with B2C, Registration, SEO